Splash Financial
Splash Financial helps people navigate debt — personal loans, HELOCs, and student loan refinancing — with a brand voice built on making borrowing feel less complicated. We established a creative strategy across all social content, building and scaling a new brand design system.
The Brief
Create a library of assets to support the rebrand launch, along with a content calendar and strategy for ongoing evergreen organic social posts.
Role
Art director
Illustrator
Designer



